Personalization with email & SMS is all of the rage right now in CRM marketing. 

While it’s the goal of every marketer to build more effective personalization strategies, oftentimes getting too granular in your strategy can lead to missed revenue opportunities, wasted resources, and failing to move the needle. 

So this begs the question, “What is the right balance in personalization to drive results?” Join us live to get the answer to that question and more. 

PS: Can’t make it live? Sign up and we’ll send you the replay afterwards.